[Truck Home, Original] Recently, an online store was opened in Taobao Mall (Tmall), which is dedicated to selling auto parts from Hongyan manufacturers online. It is the first time in the domestic truck industry that a Chinese truck company has tried to open an online store to sell parts.

　　　 Open the Taobao flagship store, we can see that the store company name is "SAIC IVECO Hongyan Commercial Vehicle Co., Ltd. Parts Sales Branch", the location is "Chongqing", and the full name of the Taobao store is "SAIC IVECO Hongyan Flagship Store".

　　　 SAIC Iveco Hongyan Flagship Store:http://saicivecohongyan.tmall.com/

● There are not many products on sale, and some products have preferential promotions.

　　　 The editor found that it may be because the store has just been launched, so there are not many products sold, only about 10 kinds. For example, the price of Hongyan Jieshi control valve is 600 yuan, the price of clutch plate suitable for Hongyan series models is 760 yuan, the price of hand brake valve is 130 yuan, and the price of bridge bolts and nuts is 13 yuan. Regarding postage, the editor found that for goods priced at more than 400 yuan, express delivery costs 40 yuan, and EMS costs 80 yuan, which is slightly more expensive.

　　　 In addition, SAIC Iveco Hongyan’s surrounding truck cultural products, such as "car model" and "Jiesheng plush doll", are also on the merchandise sales line, and because it is a new store opening, it is reducing prices and even free shipping.

● 100% genuine guarantee, if there is a problem, you can protect your rights.

　　　 Since it is opening a store in Taobao Mall, including "100% genuine guarantee", "providing invoices", "no reason to return or exchange within 7 days" will be services that consumers can enjoy. Even if the purchased goods find quality problems, consumers can initiate a refund application or rights protection application. Taobao Mall customer service staff will also intervene in dispute mediation within 48 hours until the refund is successful or the rights protection is successful.

● Afterword

　　　 On the Truck Home forum, many Doka friends have reported the loss and pain caused by buying fake parts, and even many truck people want to buy genuine original parts, but there is no way. Whether this purchase service launched by SAIC Iveco Hongyan is a new marketing tool or really wants to provide purchase convenience for Chinese truck people, we need to continue to wait and see. But in any case, for Chinese truck companies, this kind of parts sales model is worth thinking and learning. (Wen/Yan Mingwei)

　　　 If you have any thoughts and opinions on this, you can post and discuss!